ASTERISQ*
Personal Design Project
Project Overview
Spanning several years, this project has been a personal passion project of mine. Starting originally as an idea for a queer clothing resupply store that abolishes the idea of gender in clothing organization and organizes things by cut and size. Recently, I revisited the design and considered changing the idea to a design house. However, the bowtie design has a certain uniqueness and charm, and I decided to revisit the former and use the recent explorations to update it. Now the brand mark has responsive and background-conscious color options and a standalone icon for responsive use in smaller spaces.